About us...

Montreal-Toronto-Ottawa-New York-Mexico City
Sisters, Paulina Flores Rutenberg and Daniela Flores McEntyre are co founders and owners of PFR Design. Based in Montreal PFR Design has been providing upscale goods and Interior Design services since 1999. Specializing in residential design, Paulina’s trademark style incorporates the elegance of old-world Europe with the streamlined glamour and careful editing of modern day design. At PFR Design you can find European Inspired exclusive collections and luxury lines from around the world. Our distinguished collections go beyond home accessories and furniture lines and range from luxury children's clothing to educational toys, to tabletop and antique silver. Our lines, above all, represent our vision of elegance, sophistication and originality. Daniela believes strongly in allowing a child's creativity, learning and social development to flourish with age appropriate materials and toys. She focuses on bringing in children's lines that speak to the novel and the unique, while remaining mindful, always, to respect traditional and environmentally conscious methods of production: Products that are inspired and are meant to inspire.

Blog Archive

Saturday, December 3, 2011

Love at First Sight.

We are so proud to introduce our newest collection for children and moms too! These ultra sleek, somewhat retro bags are our new favourite addition to the PFR Design products.

Designed in Canada and with a modern aesthetic, these bags are not just beautiful but practical as well! Slung around the shoulder like a messenger bag, worn like a purse, or strapped to the back, your little ones will love being just like mo m and dad!

Click here to purchase: PFR Design.

Toronto Orders: daniela@pfrdesign.com


In the instant we meet our child for the first time, we are transformed by the sudden expansion of our hearts in a way we never thought possible.

Our products strive to add beauty to the every day moments of life with children. We like clean design and ultra functionality. We like being prepared for surprises. And we treasure the unexpected moments of joy and laughter set against the backdrop of raising a family.